TO THE TOP
MERCEDES-BENZ INTERNATIONAL DEALER CONFERENCE DAVOS 2012
Davos, Switzerland, became the base camp for Mercedes-Benz in May 2012. 2,500 European brand representatives met on the occasion of the 2012 International Dealer Conference. Strategic goals, the tools required to achieve them and the desired team spirit were communicated through a sophisticated, all-embracing experience that involved dramaturgy, architecture, media and the setting. Agencies: Zet:project / Brainwave
BASF EUrope-MEETING, BARCELONA 2015
100 top BASF managers and partners were invited to a workshop in Barcelona: ‘Create Chemistry for a Sustainable Future - Sustainability as an Enabler for Growth’.
Image Laundry was commissioned to create the event trailer and projection mappings at the historic Casa Llotja de Mar, one of Barcelona’s most emblematic monuments representing the city’s economy and culture. Agency: Liganova
HYUNDAI i-30 world premier
Hyundai invited Car Design News for an exclusive sneak preview of the all-new i30, ahead of its global debut at the Frankfurt motor show. at Frankfurt's renowned Cocoon Club was chosen to stage the event because of its interior décor – something Hyundai's European Design Chief, Thomas Buerkle, likened to the Korean company's 'Fluidic Sculpture' design language. Agencies: Joke / Brainwave